Francesco Caccamese

Hi. My name is Francesco Caccamese and I am an advertising professional at RCA.

I believe strategy is a tool, not a goal. A razor sharp, to-the-point aid to cut to the essence of complicated problems. A clear strategy can visualize goals as gaps and can provide the necessary run-up to ease the jump across.

It should create talk ability, it should be line-proof and it should get people to do things.

I work for several clients from several industries.
Feel free to steal (some of) my presentations or resources.

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